Kelly Rowland Becomes The Face of Seagram’s Escapes

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Seagram’s Escapes announced today its official partnership with entertainment mogul Kelly Rowland. Kelly’s remarkable talent, impeccable style and magnetic personality truly resonates with the brand’s goal of inspiring women to keep things colorful in their everyday lives.

As anyone can see from her musical career and flawless first look into her powerful character on last week’s episode of FOX’s hit series, “Empire,” Kelly Rowland is an incredible entertainer both on and off the screen. “What makes Kelly such a great fit for Seagram’s Escapes is that while she is a celebrity musician, actress and global style icon, her friendly, sincere and approachable personality is extremely relatable. She is an inspiration to women proving that ‘you can have it all,’” said Jennifer McCauley-Topor, Seagram’s Associate Brand Director. “We are beyond thrilled to announce our partnership with Kelly Rowland, she is perfectly aligned with the Seagram’s Escapes brand personality and values.

Beginning in early 2016, Kelly will be introducing her signature flavors from Seagram’s Escapes and will be appearing in the brands’ print, television and radio advertising, public relations work and social media/online platforms. She’ll also be lending her musical talents to Seagrams Escapes, creating a charismatic single that will be featured across all promotional platforms.

I’m so excited to be teaming up with Seagram’s Escapes. The wide variety of flavors are a reflection of my lifestyle – refreshing, fun, creative, varied, inspired and, of course, colorful. Seagram’s Escapes are great when I have a quick moment to just relax,” said Rowland.

Kelly Rowland is Diddy’s New Face of ‘Empress’ Perfume

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Kelly Rowland has teamed up with rap mogul Sean “Diddy” Combs to front the advertising campaign for his second women’s fragrance Empress, the female counterpart to men’s fragrance I Am King. She recently told sources, “I’m the ambassador for Empress. I just love what ‘empress’ represents, it’s just women who are beautiful and powerful in their own right.”

“The woman who wears Empress is a force of nature, powerful, enchanting and uniquely feminine. Her presence captivates and her words inspire, compelling those around her to her cause. Men long to be by her side, women want to know her secrets,” says the press release. Read More

Kelly and Jeanette Jenkins will be releasing a new Workout DVD “Sexy Abs”

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Kelly and Jeanette Jenkins will be releasing a new Workout DVD “Sexy Abs”

If you are amazed by Kelly’s fabolous body and her perfect abs now you get a chance to work out “together” with her and celebrity trainer Jeanette Jenkins. The two are releasing a workout DVD called “Sexy Abs”. Necole Bitchie got a chance to join them during shooting promo ad.

Earlier this week, we were on set as Kelly and Jeanette filmed the DVD footage and photo shoot in Van Nuys. The girls were a ball of energy as they posed for the cover, shot by Derek Blanks and finished up their power routine. Kelly made it a point to mention that, aside from her daily fitness routine, that she focuses on healthy eating habits and she tries not to eat past 8pm.

Check a behind the scenes video after the cut and more stills in the gallery.

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